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Lovell helps make Armed Forces Day 2019 an event to live long in the memory

Lovell Partnerships is proud to have acted as a lead sponsor of this year’s Armed Forces Day National Event (AFDNE), which took place in Salisbury.

The cathedral city, which has a rich military history, hosted the three day ceremony with the support of platinum sponsors Lovell, KBR Aspire Defence Limited, and SSAFA, The Armed Forces Charity.

The housebuilder is currently working in partnership with The Defence Infrastructure Organisation to provide 917 new homes for service families on the Salisbury Plain Training Area on three sites at Bulford, Ludgershall and Larkhill.

Based at Hudson’s Field, AFDNE 2019 saw the likes of The Feeling, Kaiser Chiefs and ABBA tribute Björn Again take to the stage to entertain the many hundreds of people who gathered there, while a range of arena displays, as well as community and children’s activities, were held throughout.

The military parade itself involved hundreds of regular and reserve personnel, veterans, cadets and blue light services marching through the city’s streets, led by the Household Mounted Division.

Among the spectators was HRH The Princess Royal, while the Royal Air Force’s world-famous Red Arrows captivated audiences with an exhilarating fly-over performance.

Held annually, Armed Forces Day is an opportunity for people to demonstrate their support for the men and women of the Armed Forces community, including serving troops, their families, veterans and cadets, by holding or attending parties and local events taking place right across the UK.

“John Leary, Major Projects Director for Lovell, said: “It was with great pride that we extended our support to this year’s Armed Forces Day National Event, and I would like to thank Wiltshire Council for choosing us as a platinum sponsor.

“A fantastic time was had by all and our team took great delight in meeting the many visitors to our stand in the STEM arena.

“Our participation in the event gave us and our parent company Morgan Sindall Group an opportunity to say a big thank you to all our Armed Forces, past and present, for the outstanding work that they do to serve our country.”

More details on Armed Forces Day are available at