Birmingham City Council was the landowner. Although this was a Design and Build, we worked closely with the Council to assist with the open market sale process and ultimately treated the development as our own for sale.
This was the first scheme under Birmingham City Council’s sales arm “Forward Homes”, which required us to deliver high-quality homes and provide support on the sales and marketing process using our expertise and track record.
The Council provided a full design proposal including a masterplan, street-scenes and aspirational house types; we then spent six months making their requirements into working drawings. To maximise the sales values, we helped the Council develop a bespoke open market sales specification, which is now used on a number of schemes.
We engaged with key stakeholders from the outset. Regular project forums were held with the Council, Forward Homes, Connells (sales agent) and the Landscape Practice Group. We also had regular forums to review our build programme against the sales pace.
We provided the Council with initial financial appraisals, incorporating open market values and the sales specification, to ensure the best value was achieved on the scheme. To give the Council cost certainty, we provided a fixed price for the scheme. We agreed a level of cost within the contract for potential slow down and acceleration of the programme to meet sales releases.