03 / 08 / 2022

Salford’s city mayor was among a host of VIP guests invited to visit the newly unveiled show homes at the Spinners Quarter development in Pendleton. The event marks a milestone for Lovell Together, the joint venture between Lovell Partnerships and Together Housing Group.

Paul Dennett city mayor of Salford was joined by members of Salford City Council including deputy mayor and portfolio holder for housing, councillor Tracy Kelly and assistant director, Peter Openshaw to meet the Lovell Together delivery and sales teams, in advance of the opening of the show homes.

Located in close proximity to Salford city centre, this unique community has been created on what was once a thriving industrial site and is already proving hugely popular with house buyers.

Named in honour of the area’s rich textile history, Spinners Quarter will consist of 127 three- and four-bedroom mews and semi-detached modern, energy efficient properties – 17 of which will be affordable homes for social rent. This initial phase is part of a wider masterplan, which benefits from outline planning for more than 1,000 homes.

Lee Sale, regional managing director at Lovell Partnerships, said: “The launch of these show homes marks an important moment in this fantastic project. Redeveloping communities through partnerships is what Lovell is all about, and it was great to be able to welcome the city mayor, Paul Dennett, along with key members of Salford City Council to what is set to be one of the biggest regeneration projects in Greater Manchester.

“The scheme will not only provide much needed affordable housing but also rejuvenate the local area in line with the council’s vision. There are some great features on this site that will instil real pride in the area and improve desirability.”

The contemporary properties offer energy efficiency measures, on average, 52 per cent better than building regulation standards through enhanced fabric thermal improvements. Furthermore, a selection of the homes meet the internal space standards set by Lifetime Homes and more than 20 per cent of the affordable homes are designed with wheelchair accessible requirements in mind.

The scheme also centres on a high-quality public realm throughout the heart of the development and several innovative features such as a cycle street linking into wider Salford cycle routes, rain gardens – planted areas on the main street to help with natural drainage – and adjacent allotments.

Kevin Ruth, chief executive of Together Housing Group, said: “Together Housing Group has been operating in Salford for some years and it is great to continue to play an active role in making sure the area remains a great place to live.

“Working with partners like Lovell and Salford City Council is central to what Together Housing does and we look forward to continuing to work together.”

Paul Dennett, Salford City Mayor, said: “It is fantastic to see these new homes that, when fully complete, will provide high-quality, spacious homes including some that will be available through social rent. We are in the middle of a housing crisis and the demand for affordable homes is higher than ever and it is important that we work to address this.

“Salford is also pushing forward with ambitions to become a carbon neutral city by 2038 so it’s great to see energy efficient homes are being built here. These homes go way beyond national standards which is something we want to strive for in other parts of the city too.”

The Pendleton project will be delivered by the Lovell Together joint venture, which launched in 2020 and is set to deliver 3,000 new homes in the next five years. 

The JV vehicle will create much needed quality developments, form new communities and meet housing delivery targets across not only the North West but also the East Midlands, Yorkshire, and Humberside.